Our Blog - A Shopafrolic's World

Hello, I'm Martina and I'm a shopafrolic...

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A big welcome to the Shopafrolics' blog, A Shopafrolic's World, where you'll find my musing on the things I simply love.  

If you would like to read a little bit more about me and this blog please visit the About the Blogger page.

Martina x

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  1. Do you know your brand?

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    BrandThis week in my day job I got talking to someone outside of the marketing team, and it became apparent that they simply didn't really know what a brand was. They thought it was our logo, the mark that we use on everything from posters to our website. I suppose I take for granted my understanding of what a brand is but it got me thinking - why should they know any different? Cue another (long!) marketing tips blog...